First, people want to know my win percentage. I don’t keep stats, because they’re misleading. Sure, people call me and are happy with my 5-Star Reviews. But that’s not a perfect stat, as I know plenty of awful attorneys who have lots of good reviews (I’ll never tell who, of course). Maybe my 10.0 Avvo rating will assist some attorney shoppers, but I know some awful 10.0 attorneys, and some absolutely fantastic 7.4 attorneys.
Basically, please resist the urge to quantify the practice of law. Don’t get me wrong, I love data. I attach numbers to everything, so I’m guilty of this very thing. I’m fascinated by data because its everywhere, just waiting to be absorbed (if you want more ranting on data, check out my article A Few Words About Data). Yet, as they say in football, statistics are for losers. For example, if you want the earning statistics of a bar full of people, imagine Bill Gates walking into that bar. The average income of the people in that bar will be over $1,000,000. Obviously, that income statistic doesn’t really tell you what the bartender makes. It doesn’t tell you what the bouncer makes. I doubt the dishwasher is making over a $1,000,000 a year, even though the statistics state otherwise.